History

Historically, Provender has provided integrity, focused, forward-thinking leadership through the direction of its members.

Provender Alliance was first formed as an informal organization in 1977, then incorporated as a non-profit in 1983, answering a call for an organizing, support, and educational agency for the natural foods and products trade.  Back then, when natural foods were a counter-culture and “organic”, and “sustainable” were emerging concepts, Provender acted as a vanguard, providing trade support in a growing movement.  Provender offered a unique opportunity for networking, education, and organization.

Today, Provender stays true to those roots, and, like the natural foods and products trade, has evolved and grown to support nearly 200 members, including retailers, manufacturers, wholesalers, brokers, consultants, and individuals from across the country.

Provender continues to provide integrity, focused, forward-thinking leadership through the direction of its members.

Provender’s annual conference provides a forum for members to share ideas and problem-solve with others who care deeply about the issues and challenges facing the natural products trade.


Not yet a member? Check out more info about the benefits of joining the Provender Alliance, or join now.