Maximizing Your Deli’s Pandemic Potential

Time: THURSDAY, OCT 7th, 10:45 AM to 11:45 AM (PST)

Location: SESSION 1

Speaker(s): Allen Seidner, Thought For Food Consulting; Michelle O’Connor, Moxie Consulting

The last 18 months of the pandemic is filled with sudden changes we’ve had to make in food sales and service. There’s never been a more critical time to add or upgrade the breadth, content and presentation of your hot and cold Grab & Go programs. See and hear about the widening universe of successful pre-pack categories and timely pro tips about portioning, pricing, packaging, labeling and merchandising.

You’ll walk away with fresh ideas to implement with your own deli services, and new infusion of creative concepts to bring in some extra lift to your product selection.



ALLEN SEIDNER – Allen is principal of Thought For Food Consulting, specializes in prepared foods department design and operations consulting for cooperative and independently owned natural foods retailers. He’s worked in foodservice for most of his life, and as a prepared foods operations designer since 1997, having created program, financial and fixture plans for scores of leading retailers in the U.S. and Canada. He’s a former partner at Good Earth Natural Foods in Fairfax, CA, regional food service director for Wild Oats Markets, and prepared foods team leader for Whole Foods Markets. With Michelle O’Connor, he’s co-creator and presenter of DeliOps 101; and with Carolee Colter and Mark Mulcahy, the Rising Stars Leadership Development training seminars.

MICHELLE O’CONNERMichelle brings a fun and positive spin to systems and operations. Her natural foods focused experience spans 25 years and she has worked every position imaginable in the food service world. Her proven track record of success is paved with happy and financially successful clients all over the country. She delights in helping her clients reach their goals with her uniquely tailored program plans and on site consulting. Michelle resides in beautiful Southern Oregon with her family, her dog and unintentionally close to 200 house plants. You can contact her at [email protected] or 541-941-7978